12 Sports Consulting
Schedule a Consultation
12 Sports Consulting icon
← Industry Insights
Inside the Trail

What coaching staffs are actually doing during an official visit weekend

Indiana hosted eight four-stars this weekend, including four offensive linemen at the same position. The visits look identical from the family's side. They are not identical from the staff's side.

By Rudy CarpenterMay 17, 2026
Dim hallway in a college football facility at night, closed office doors, warm light under one door at the far end.

Indiana hosted at least four offensive linemen on the same official visit weekend, May 15 to 17. Caleb Johnson and Mason McDermott from Noblesville, Indiana. Kal-El Johnson from Cincinnati, Ohio. Dominic Black from New Madison, Ohio. Four kids competing for what will likely be one or two scholarship offers at the position. Same dinner. Same player-host pairings. Same locker-room photoshoot.

To each family in the room, this weekend was about their son. And it was. But it was also something those families do not see clearly until the visit is over and they are driving home wondering what the next move is.

The staff is running a comparison.

I have spent enough mornings on the phone with college position coaches to know how this works. Most coaches are too professional to say it out loud during the visit. But the framework is real, and it is one of the things families miss when they are caught up in how good the weekend felt.

The weekend is an evaluation, not a showcase

When a Power 4 staff hosts four offensive linemen on the same weekend, the priority list at that position is being built in real time. Not next week. Not after the season. By Sunday night, when the recruits drive away and the position coach sits down with his coordinator, that staff is going to know which of the four they want most, which they want second, and which two they are happy to take if the first two go elsewhere.

That ranking is not just about film. It is built from things the visit reveals that film cannot.

How does the kid carry himself around current players. Does he sit at dinner with the linemen who play his position, or stay glued to his parents the whole night. How does he answer the academic advisor's questions when his parents are not in the room. Does he ask the strength coach a real question, or does he just nod. When the head coach pulls him aside Saturday morning, does he look him in the eye. How does the mom present. How does the dad. Are they going to be the family the staff has a relationship with for four years, or are they going to be a problem.

Coaches do not write any of this down where families can see it. But it goes into the room.

The same dynamic plays out in different forms across the country. SMU opened May with its first official visit weekend of the cycle and used the window to push on at least one top prospect already committed elsewhere. Different conference, different stakes, same underlying truth. The staff is not just hosting. They are deciding.

What "great visit" actually means when it comes back to you

This is where families get the most confused.

A position coach text the Monday after the visit that reads "awesome having you and the family this weekend, you fit what we do" can mean three completely different things. It can mean: you are our top guy at this position and we are going to push hard. It can mean: you are second on our board behind a guy we already have committed and we are protecting our position in case he flips. It can mean: you are a serious option in our top four and we are keeping the line warm while we work the others.

All three messages read identical to a family. They feel identical. They are not identical.

This is one of the reasons the post-visit window is harder to navigate than the visit itself. The signal-to-noise ratio gets worse, not better, once a family is home and the texts and DMs start landing. Everyone is being nice. Everyone is staying in touch. Almost nobody is being precise.

The families who get this right are usually the ones who stop interpreting words and start tracking behavior. Did the head coach call, or did the position coach. How specific was the follow-up. Did the staff mention a second visit, a camp invite, a fall game date. Or was it warmth without forward motion.

The question to ask when the weekend ends

Most families come off a good visit and ask each other the wrong question. They ask, did he like us. The better question is, where do we actually stand on this staff's board right now, and what would it take to find out.

That answer is sometimes available. It usually requires either a more honest conversation with the staff than families know how to have, or a third party who already has the relationships to ask the question on the family's behalf without burning anything.

Indiana's recruiting board at offensive tackle is going to look different Monday morning than it did Friday afternoon. So is every other Power 4 board at every other position that hosted prospects this weekend.

What does yours actually look like?

Share this article
Schedule a Consultation

Bring this article to the call.

The consultation is where context becomes a plan.